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User Centric Problem Analysis Questions

When presented with a problem, your ability to understand user perspective, empathize with pain points, and develop solutions that solve real user problems. Distinguishing between user problems and business problems.

EasyTechnical
0 practiced
Describe the end-to-end process to create user personas from a mix of qualitative interviews and usage data. Explain which data sources you would combine, how you would identify segments, what attributes belong in a persona, and how you would validate and maintain personas over time so they remain useful for product decisions.
MediumTechnical
0 practiced
You're building a product for a population with limited internet access, multiple languages, and different cultural expectations. Describe how you would design an inclusive research approach that reduces sampling bias, respects local context, and yields actionable insights for product design. Include recruitment, compensation, translation, modality (in-person vs remote), and ethical considerations.
MediumTechnical
0 practiced
Describe how to perform task analysis and map user flows for a multi-step checkout experience to identify friction. Explain what artifacts you would create (e.g., swimlane diagrams, cognitive load annotations), what data you would collect to confirm friction points, and how you would prioritize fixes discovered through the analysis.
MediumTechnical
0 practiced
After a major redesign, weekly active users dropped 20%. You have access to DAU, crash reports, page load times, session length, funnel conversion rates, and NPS. Describe the prioritized investigation plan to determine whether the drop is caused by UX changes, performance regressions, or backend errors. Include what to check first, how to correlate signals, and quick mitigations you might deploy.
HardTechnical
0 practiced
Describe how you would convert insights from qualitative interviews into causal models that guide targeted interventions for retention cohorts. Show an example: take a qualitative theme (e.g., 'users feel overwhelmed by options') and map it to mediating variables, measurable proxies, and a testable experiment. Explain limitations and how you would iterate.

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