Product Thinking for Two-Sided Platforms Questions
Product thinking and strategy for multi-sided marketplaces (two-sided platforms) that connect distinct user groups (e.g., buyers and sellers). Covers platform value proposition for both sides, network effects, pricing and monetization, onboarding, governance, partner management, marketplace matchmaking, API/access strategies, trust and risk management, data-driven experimentation, metrics (e.g., take rate, engagement, cross-side conversion), and ecosystem design. Focuses on designing and scaling platforms with balanced incentives and sustainable network growth.
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