Search Engine Optimization Questions

Covers organic search strategies and the technical and content practices that influence search engine rankings. Core topics include on page optimization such as keyword targeting, title tags, meta descriptions, structured content and content quality; off page optimization including backlink building, domain authority considerations, and outreach strategies; technical search fundamentals such as crawlability, indexability, site architecture, internal linking, canonicalization, sitemaps, page speed, and structured data; measurement and tooling including Google Search Console, log analysis, and organic traffic and ranking monitoring; and content strategy approaches that align user intent with search demand. Candidates may be evaluated on audit methodology, prioritization of fixes, how to measure impact, and how SEO and content teams collaborate with engineering and product.