Business Unit Strategy and Economics Questions

Demonstrate an understanding of the broader business unit or product area that the team sits within, including strategic priorities, market positioning, and organizational challenges. Be able to discuss how the business unit is evolving, what talent and operational needs it has, and how team work links to unit level goals. Evaluate growth in the context of unit economics by explaining customer acquisition cost, customer lifetime value, payback period, contribution margin, and other profitability and sustainability metrics. Show ability to reason about tradeoffs between growth and profitability, and to ask informed questions about business unit strategy and resource allocation.