Marketing Technology Stack Architecture and Strategy Questions

Design and strategic planning of a marketing technology stack, covering core components such as customer relationship management, marketing automation, analytics, customer data platform, content management, and attribution systems. Assess architecture patterns, data flows, scalability, reliability, phased implementation approaches, governance, security, and compliance. Evaluate consolidation versus best of breed approaches, vendor suites versus point solutions, total cost of ownership, operational complexity, and how the stack should evolve as the business scales and requirements change.