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Usability Testing and User Research Questions

Focuses on planning, designing, conducting, and analyzing usability studies and broader user research to surface user needs, pain points, and behavior. Candidates should know how to define research goals and questions, design tasks, recruit representative participants, choose between formative and summative approaches and moderated and unmoderated sessions, and select appropriate test formats such as in home, lab, or remote testing. Includes facilitation techniques, observation and note taking, qualitative and quantitative analysis, synthesis of findings into actionable design recommendations, and how to cite user quotes or data to support product decisions.

MediumTechnical
53 practiced
Critique the following planned usability study and propose a better design: 'Three unmoderated tasks, 5 participants, no screener, testing a complex B2B workflow that requires admin privileges.' Identify at least four problems and provide concrete alternatives for method, sample, and controls.
EasyTechnical
49 practiced
As a moderator running a 45-minute usability session, list five facilitation techniques you use to build rapport, avoid leading, and elicit honest feedback. Include at least one technique for handling silent participants and one for managing participants who dominate the conversation.
HardSystem Design
58 practiced
Design a mixed-methods study to evaluate long-term product adoption over six months for a subscription app. Include cohort definitions, longitudinal qualitative interviews cadence, in-app analytics events to track, survey timing, and how you would link behavioral cohorts to qualitative themes.
HardTechnical
59 practiced
Design an unmoderated remote usability study that surfaces error recoverability in a mobile banking app with complex error states. Provide task wording, success criteria, device/OS targeting, attention checks, and how you'd detect misunderstood tasks or automated low-quality responses.
EasyTechnical
67 practiced
For a qualitative usability study, explain how you determine participant recruitment criteria and approximate sample size. Include considerations for segmentation, heterogeneity, saturation, and how you would justify your sample size to skeptical stakeholders.

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