Customer Value Proposition and Consultative Selling Questions

Techniques for discovering customer needs, crafting and articulating compelling value propositions, and using consultative selling to demonstrate business outcomes. Covers market segmentation and persona development, needs analysis and questioning frameworks, mapping product features to specific customer outcomes and return on investment, framing messages for target audiences, handling objections by uncovering underlying concerns, and positioning strategic fit and measurable benefits. Emphasizes moving beyond generic pitches to tailored discussions about outcomes, metrics, and implementation considerations.